10 Ways to Raise Capital for Your Construction or Other Service Business

 credit rating is too low to qualify for a loan.
There are myriad sources that construction1. Joint venture.
companies can access when seeking funds for1. Strategic investment.
working capital or to grow the business whether that1. Private equity. Business service providers such as
is to broaden the geographical area, expand the arrayconstruction companies, IT services companies,
of services, or pursue significantly larger contracts.marketing firms, and business consulting providers
(Acquisition financing is not covered here.) I have(the list goes on) can only attract equity if and when
covered many of these sources in previous articles.they have a plan to expand regionally or nationally,
However, the question sometimes is, “Whatoccupy a strong market niche or have successfully
options should I pursue and in what order?” Fordifferentiated their company from their competitors.
construction companies, the answer lies below.Private equity funds typically need a 20% or greater
Follow these steps to procure financing to grow yourexpected return and without the larger expansion
businessplans and scope, a construction firm or other business
 services company will not provide the required
1. Personal finances.returns. In addition, some funds do not like the lack
1. Friends and family.of contractual recurring revenue inherent to the
1. Banks. Typically a line of credit is what you’llconstruction industry. You cannot attract equity and
need for your working capital and cash needs. If youraise capital for your ten-person firm. However, if
are purchasing equipment, materials, and otheryou have the management team, business
assets, consider financing from the seller (distributor,development acumen, sales strategy, and operational
equipment leasing vendor, or other supplier) andfoundation to grow the business to a 100-person or
credit cards. For all other working capital needs –larger enterprise in a few years, private equity funds
payroll and other payments in advance of paymentmay be interested.
from customers – the line of credit should suffice.Construction firms tend to be small, local operations.
1. Credit cards. Refer to the bank discussion. UseTherefore, most firms will not qualify for any equity
credit cards to purchase office supplies and otherinvestment. However, if you want to make the leap
materials.from a small consulting type shop with historical
1. Accounts receivable financing or factoring. If yourevenue of $3 Million or less to one with $30 Million or
have contracts or purchase orders or proposals frommore, you need to first create the vision and goals,
which you create invoices, and hence receivables,then the plan to achieve those goals . If necessary,
then accounts receivable financing may work well forengage business consultants and coaches who can
you. As mentioned in previous articles, this can behelp you identify the company’s and your weak
expensive but is often a great short-term solution.areas and put the things in place that will lay the
Some receivable financing and factoring firms do notfoundation to help you achieve your goals.
finance construction projects due to the reservesIf you only reached $3 Million in all of the last ten
retainers often contractually required.years, and now you want to make the jump to $30
If you are working on specific government contractsMillion in five years, you must address the huge
or with a specific government sub-agency, there maycredibility gap you are now burdened with. Utilizing
be dollars set aside to provide lower interest loansconsultants and coaches will get you on the path to
tied to the receivables from the contract. Ask.raise capital  sooner.  These entities can also help
Investigate.you write a plan that incorporates the necessary
1. Microloans. If the amount of money you need ischanges.
low (under $25,000) consider microloans. There are aIf you have been on the path to larger revenue from
number of microloan providers in the Atlanta metrothe beginning, then you do not have the credibility
area and throughout the state of Georgia.gap with an equity source. However, you must
1. Angel investors. If you have a rapidly expandingclearly understand and clearly communicate how you
business or have a plan for one, an angel mayare different and how you will achieve revenues of
provide the equity funds you need to grow yourtens of millions when the vast majority of your peers
business.  An angel that is actively involved in thewill never come close. This is not to discourage you
business may also serve as a guarantor for a bankbut to simply help you understand what the
line of credit if your personal credit or your businessinvestors’ point of view will be.