| ign="center"> | | | | 9. Why is your management team capable of doing |
| Most small businesses fail within the first five years. | | | | their job correctly? |
| This fact can be a little discouraging for new business | | | | 10. Who is your competition? |
| owners. Positioning your company properly in a | | | | 11. What is the average income of your competitors? |
| market space with a market-driven idea is the first | | | | 12. What differentiates you from your competition? |
| step to enhancing your odds of attaining a successful | | | | 13. How will you pound the competition? |
| result. | | | | 14. How much capital are you raising? |
| Assembling a good team of players and attracting | | | | 15. Where will the money go? |
| capital is next. | | | | 16. When is the exit? |
| Keep in mind the following questions while you're | | | | 17. How much do the investors get? |
| searching for seed funding and startup capital. You | | | | As you do your best to create a response for all of |
| should know the answers to all of the following | | | | these 17 questions, you'll realize that some of them |
| questions as you request money from investors. | | | | are really hard to answer. You'll soon understand |
| 1. Which need in the marketplace have you identified? | | | | where your shortcomings lie. Investors primarily seek |
| 2. What is your business and how does it fill the | | | | to know how they'll get repaid and your task as the |
| need? | | | | owner is to show how that happens. |
| 3. How much money is consumed in the market | | | | I now think back to the first day I attempted to |
| you're approaching? | | | | apply my new knowledge about how to present a |
| 4. How will you make income? | | | | deal to a venture capital group. I had previously been |
| 5. How much money will your company bring in in | | | | taught these tips by an expert capital-raiser. Using his |
| relation to the market? | | | | method of simply making it clear to them how their |
| 6. How are you going to attract consumers? | | | | investment will generate more wealth, I obtained a 1 |
| 7. How much (percentage-wise) of your income are | | | | million dollar subscription agreement in 5 minutes- |
| you going to devote to marketing your product | | | | although, it took twelve months of preparation and |
| service? | | | | relationship building! |
| 8. Who is the management team? | | | | |