5 Cities to Find Your Green Investors

Now we have seen 2009 was truly a beginning ofin Boston are providing grants for both graduates and
the "Green Investment" era with many moreMBA students in developing greentech applications;
predicting 2010 is going to be a stellar year for Greenthis is a perfect ground for entrepreneurs, the
investments. We have gathered informationnetwork in Boston for green investments is also very
throughout 2009 by following deal-flows announced;strong and well organized.
and determined where the best cities are for 2010Detroit
for green investments.We put Detroit down which can be a surprise to
Not surprisingly, USA still dominates the list, and wemany, in fact, we were thinking about Seattle,
believe the trend will continue as USA remains theCharlotte, Chicago as alternatives. Detroit offers
world's biggest venture capital & private equitysomething more unique, it is an automotive city, it
market, and frankly speaking, it is quite difficult tohas been hurt by recession more than anyone else.
see how this will change over the next decade orYet, it is because of the recession; we have found
two. While China is rising, its investments are mainlyDetroit entrepreneurs and investment institutions are
driven by Government funding, the venture capitalsdevoting more efforts to green technologies than
are starting to become influential in China, with mostothers; and wish to use this as an opportunity to
of them actually set up by their US or Europeanrevive Detroit into world's Green Car City.
counterparts.Although the car industry is not active in investments
Therefore, amongst the major Green venture capitalanymore; they do have technology capabilities to
cities, they are still represented by the US cities, butsupport new developments, many are related to
we will cover other cities in future articles.automobile industries; but these can be transferred
New York Cityto other transportation industries as well; more fuel
Undoubtedly still the best place to raise your capital,efficient engines, better grid systems, improvements
although many may wonder if New York City is ain gas stations; solar cars, better batteries; it has
"green city" itself? The answer is yes, there are a lotbeen a great year for Detroit green inventors, and
of consistencies between Green jobs & Greenthis will continue to attract new investments.
investments. New York City has created perhapsPortland
more green jobs than any other cities in 2009; thisWe have also selected Portland to wrap up this first
was driven by the significant demand from internalarticle. Portland is in an interesting situation. Some
usage, such as the world's largest transportation$70m of venture capital investments were made into
system, strong demand for smart-grid and also highcleantech sectors of Portland in 2009; it is also one of
concentration of Green finance professionals. Newthe "lowest-carbon-emission cities" in North America.
York City is the first choice when comes to GreenYou can see that from the number of people choose
investments, just like other venture capitalto bike or walk to work each day in Portland. It also
investments!has initiatives to encourage electric cars such as free
San Franciscoparking, and very complete public transportation
San Francisco has always been a "green city", andsystem; which use alternative energy.
with its population highly proactive in adopting greenTo sum up, this makes Portland a place with strong
lifestyle, as we know, it also has very large LOHAsupport for green economy, green alternative
population. Their attitude towards green lifestyle is atransportations and green products. It is also one of
fundamental factor behind its population's support inthe cities that has created the most green jobs in
green economies.2009. The combination of these factors have made
Additionally, supported by the existing IT &Portland a nice place to find green investments; both
technology investment capability, the venture capitalfrom institutions and also from individual investors.
groups have been learning how they can utilize theirDoes the location really make a difference? The
skills in expanding into the green tech sectors.whole green investment era had just started about 2
Comparing to other Californian cities, which we haveor 3 years ago, and more changes will happen. But if
also compared Los Angeles & San Diegoyou use both technology & natural resources
investment environment; San Francisco remains asinvestment history as an example, you could argue
the hot favourite destination for green investments.that; by being in "Where money is" does help,
BostonCalifornia based tech companies tend to find
Back to the east coast again; there is also veryinvestors more easily, because they are in the "hub";
significant increase of green investments comingand mining companies always want to concentrate in
from Boston. Interestingly, our research shows this iskey mining funding hubs like Texas; or Calgary in
a different evolution compared to San Francisco.Canada, or Utah.
The foundation of the transformation in SanA big reason for that is to see how much support
Francisco evolved from technology / IT venturethe local investors have in your company / industry.
capital investments; in Boston, this was evolved fromIf you conduct an technology IPO, you can see
their long-time involvements in life-scienceCalifornian investors have much higher dominance in
biotechnology investments.terms of shareholders, even higher than New York in
Interestingly, when you make the comparison, wemany instances; and we did an IPO in the past for a
have seen Boston has participated in morehealthcare sector; we could also see significantly
non-technology investments such as investing inhigher proportion of investors from major health
environmental science, chemical related environmentalcapital centers like Boston and also from Cleveland.
improvement applications or renewable energyEvery sector is different and every opportunity is
opportunities instead of technologies.different as well; but do conduct some research if
Boston also has a strategic advantage that with itsyou are looking to establish a new office or
universities able to support & commercialize newappointing a new advisor to find investors; this can
developments & technologies; many universitiesmake a big impact sometimes.