| Augme Technologies (OTCBB:AUGT ), a leading | | | | and Mobile Web sites to be delivered with |
| developer and provider of patented and innovative | | | | customized content that is tailored to any end-user's |
| smart mobile marketing technologies, today | | | | network-enabled device. The customization being |
| announced that it is the recipient of US Patent | | | | performed by the software device is achieved by |
| #7,783,721 issued from the United States Patent and | | | | automatically gathering information about the user's |
| Trademark Office (USPTO) entitled "Method and | | | | device, browser and other information provided from |
| Code Module for Adding Function to a Webpage." | | | | the content of the Web page containing the |
| The patent was filed by the Company on September | | | | patented technology." |
| 4, 2007 and is a continuation of the Company's | | | | "This issuance provides further validation of our |
| previously issued patent number #7,269,636. | | | | Company's core technology and increases our patent |
| The Company believes that this issuance further | | | | claims in key new areas for our business operations |
| establishes Augme as the owner of foundational | | | | and enforcement strategy," added Paul Arena, Chief |
| Internet content targeting technology. Andy Burgess, | | | | Executive Officer of Augme Technologies, Inc. "The |
| Augme Technologies' intellectual property consultant, | | | | USPTO again recognizes Augme's first position and |
| stated, "The new '721 patent clearly delineates and | | | | our contribution to the field of customized Internet |
| provides protection for critical areas of custom | | | | communications. This issuance is a long-awaited |
| content delivery on network-enabled devices." | | | | milestone in the development of our foundational |
| "The claims of the new patent provide Augme | | | | Intellectual property portfolio and another victory for |
| Technologies with the specific technology ownership | | | | our Company and its shareholders. The new patent is |
| of a software device," added Nathaniel Bradley, Chief | | | | being further assessed and should make a significant |
| Technology Officer of Augme Technologies. "The | | | | contribution to the overall valuation of our portfolio. |
| software device that is patented enables Internet | | | | |