| Within this article we provide advice that will help you | | | | you are at right now? |
| decide how larger of a directory of angel investors | | | | - On Hand Resources: What do you already have on |
| you need for your business. The size that is right for | | | | hand? A partial directory? An outdated resource? |
| your firm will depend on the a number of factors and | | | | This will change what you really need to purchase |
| that is what we discuss within this article. | | | | now. |
| Factors Deciding the Size of The Directory of Angel | | | | - Marketing Strategy: Another thing that will change |
| Investors You Need: | | | | how you approach angels is your strategy. Are you |
| - Team members: How many team members do you | | | | going to email each contact? Call them? Send them a |
| have to reach out to these angels? If you have just | | | | postcard or a folder in the mail? Multi-modality |
| 1-2 professionals who will be marketing to the angels | | | | marketing is becoming most popular and some of the |
| than you may want to just obtain a directory with | | | | most successful direct marketing firms in the world |
| 500-1,000 high quality contacts instead of 3,000 or | | | | swear by it. If you are having trouble getting through |
| 4,000 which may not have time to reach out to | | | | to some very high potential prospects you may try |
| anyways. | | | | reaching out in many different ways at the same |
| - Money: How much are you looking to spend? While | | | | time to increase the chances that someone will |
| most resources that cost less than $250 aren't worth | | | | recognize the name of your company or firm. I hope |
| even considering do you really want to spend | | | | this article will help you more intelligently decide on |
| $700-$1,000 for an expensive resource or does a | | | | which type and size of angel database to get that |
| $250-$600 resource make more sense for where | | | | will help you firm raise the most capital. |